Onboard & Send
We got to completely re-do an onboarding flow that used to take ages for new artists find value. What it is, why it mattered. The outcome of it.
How it is now.
We got to completely re-do an onboarding flow that used to take ages for new artists find value. What it is, why it mattered. The outcome of it.
How it was then.
We got to completely re-do an onboarding flow that used to take ages for new artists find value. What it is, why it mattered. The outcome of it.
Want to dive into the details?
The AI-powered campaign flow prototype
We built the first AI-powered campaign creation flow using real curator, track, and campaign data — letting artists launch smarter campaigns with less effort and more relevant targeting.
Reducing time-to-first-campaign
The old onboarding took too long for new artists to find value. We mapped every friction point and redesigned the flow to get artists from sign-up to their first campaign in under 5 minutes.